Swatch Group


  • Swatch shows impressive advancements in the first half of 2023

    Swatch shows impressive advancements in the first half of 2023

    Turnover rose sharply by 11.3% to 4.0 billion francs, despite negative exchange rate effects of 242 million. The Swatch watch group recorded a clear improvement in its results in the first half of 2023, thanks in particular to the recovery of China after the cancellation of health restrictions linked to Covid-19, but also to the…

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  • Choosing the Perfect Luxury Watch for Investment

    Choosing the Perfect Luxury Watch for Investment

    Before diving into watch investing, consider these things: Watch investing can be a rewarding adventure. Select quality pieces, from renowned designers, and above all, from legitimate sources. If you are looking for a cheap Swiss watch, we present you th 10 accessible brands of the Swatch Group, offering you luxury without spending a fortune. Swatch,…

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  • Breguet’s Type 20 Chronograph 2057 and Type XX Chronograph 2067 live up to some expectations.

    Breguet’s Type 20 Chronograph 2057 and Type XX Chronograph 2067 live up to some expectations.

    It’s a very important week for Breguet which has just taken place in France. The brand indeed presented at Le Bourget a few days ago its latest novelties, the Type 20 Chronograph 2057 and the Type XX Chronograph 2067. It took the opportunity to invite retailers and journalists from all over the world to an…

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  • Meet the Top Contenders for Affordable GMT Watches in 2023: Who Will Win Under $5K?

    Meet the Top Contenders for Affordable GMT Watches in 2023: Who Will Win Under $5K?

    Best Attainable GMTs Under $5000 in 2022 The GMT watch has become a popular choice for watch enthusiasts and travelers alike. It offers the convenience of tracking multiple time zones on a single timepiece. In the past, there were several GMT watches available in the $4000 price range, making it an attractive option for those…

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  • A fresh Moonswatch endeavor: “Journey to the Moonshine Gold”

    A fresh Moonswatch endeavor: “Journey to the Moonshine Gold”

    It’s go again ! At each new full moon since March, the Swatch group offers for a few hours only, and only in a few stores of the brand, a special edition of its MoonSwatch Mission to the Moon baptized Mission To Moonshine Gold. For the May full moon (May 5-6), a special edition of…

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  • The Way of Swatch Art Journey: Exploring the Artistic Path

    The Way of Swatch Art Journey: Exploring the Artistic Path

    Watchmaking news has been so busy for the past few weeks that we haven’t even had time to announce the release of a new collection of watches from Swatch. This is, for once, a collection that puts Art on the front of the stage, or rather on the dial. Called Swatch Art Journey, it currently…

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  • The Mysterious Jitters of Swiss Watchmakers Uncovered!

    The Mysterious Jitters of Swiss Watchmakers Uncovered!

    The State of the Watch Industry: Anxieties and Uncertainties The watch industry has remained resilient amidst various global crises over the past few years, including the crisis in Ukraine, China’s rigorous lockdowns, inflation, collapsing stock markets and the collapse of cryptocurrencies. The value of watches has even increased by almost 13 percent from January to…

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  • Spending a Day with the Hamilton Jazzmaster Performer

    Spending a Day with the Hamilton Jazzmaster Performer

    This is the big news of this new year for hamilton. With an all-new design taking the form of a full range of eleven models, the Jazzmaster Performer opens a new chapter for the Swiss-naturalized American brand. We told you about it when it came out, today we take them in hand to give you…

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  • Swatch slowed by China in the first half

    Swatch slowed by China in the first half

    The turnover increased by 7.4% to 3.61 billion francs, indicates the company. Last year, growth exceeded 30%. Swatch Group confirmed on Thursday the marked slowdown expected in its growth over the first six months of the year. The Biel-based watchmaker suffered in particular from a shortfall linked to the imposed closures of stores in China…

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  • Why Swiss Watchmakers Are So Nervous?

    Why Swiss Watchmakers Are So Nervous?

    The watch Market is Untouchable don’t believe us take a look at what has been going on around the world none of the instability caused by the crisis in Ukraine China’s strict lockdowns inflation falling stock markets or crashing cryptocurrencies has affected the export of watches there was a nearly 13 percent growth in their…

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  • The Rise of Japanese Watches (& How the Swiss Lost)

    The Rise of Japanese Watches (& How the Swiss Lost)

    At the time of Japan’s opening up,   almost all of the world’s watches came from  either the United States or Switzerland. The Swiss sought to keep their secrets from  leaking out to other countries. But those   secrets still got out, and with them Japan became  one of the biggest makers of watches in the world.…

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  • A new MoonSwatch is approaching

    A new MoonSwatch is approaching

    It’s time to get out your crystal ball! Building on the success since March 26, the release date of the MoonSwatch, the Swatch group is starting to make our mouths water about a new MoonSwatch which will be announced no later than this Tuesday, March 7 at 7 p.m. Her name ? Mission to Moonshine…

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  • Watch exports pick up the pace in August

    Watch exports pick up the pace in August

    During the month under review, international sales of Swiss watches jumped 14.7% to 1.7 billion francs. Swiss watch exports picked up the pace again in August, benefiting from an increase in almost all regions of the globe, the Federation of the Swiss Watch Industry (FH) announced on Tuesday. During the month under review, shipments of…

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  • The Watches of Jean-Claude Biver and his Son

    The Watches of Jean-Claude Biver and his Son

    This article was bound to see the light of day no matter what. Just like the fate of Mr BIVERthe creation of his own brand, in his name, was inevitable and this, for my greatest pleasure. Jean-Claude and his son Pierre announced it about a year ago: “we are working on the design of our…

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  • New out of old ?

    New out of old ?

    After hours of rumors of all kinds concerning the new MoonSwatch which will be marketed, in only a few countries, and only today, the Swatch group has just formalized the existence of the MoonSwatch Mission To Moonshine Gold. Result: Swatch makes new out of old and settles for the minimum with a single seconds hand…

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  • 10 Entry Level Swiss Watches for Under $1,000

    10 Entry Level Swiss Watches for Under $1,000

    Well hello there and you join us here today to talk about the most Swiss of Swiss watches that’s right this is 10 Swiss watches for a thousand bucks now that does sound like I’m Gonna Get You 10 Swiss watches Tom for a thousand bucks but here’s how it’s gonna go down I’m gonna…

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  • 20 Affordable Swiss Watch Brands You Should Know

    20 Affordable Swiss Watch Brands You Should Know

    Welcome to watches you can afford in today’s video we are going to be discovering 20 affordable Swiss watch brands that you should know as you know probably Switzerland has always been associated with fine watchmaking and exquisite craftsmanship being the birthplace of some of the most accurate and qualitative timepieces in the world But…

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  • 17 Best Swiss Watch Brands | The Luxury Watches

    17 Best Swiss Watch Brands | The Luxury Watches

    Hello luxury watch lovers in this channel i cover the background fundamental design features and things to consider before buying your watch if you have a luxury watch that you’d like me to cover let me know in the comments below in today’s video i will cover the 17 most significant brands in swiss Watch…

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