In May 2022, we learned that actress Zoë Kravitz (daughter of Lenny Kravitz and Lisa Bonnet) became one of the muses of the Omega watch brand. A year later, it was his father who was presented as an ambassador for Jaeger-LeCoultre.

Beyond music, cinema, photography, we imagine that from now on, the family dinners of the Kravitzes will also be able to revolve around watchmaking. " Mine is thinner than yours » ; " Yes, but my power reserve is higher » ; " My model is exclusive gold » ; " Yes, but mine was designed to play polo »…

If Zoe Kravitz was an astonishing choice for Omega, Lenny, her rocker father is just as surprising for a brand like Jaeger-LeCoultre, which is rather classic in its approach to watchmaking. In any case, far from being rock'n roll...

It is also perhaps this strong contrast that the brand was looking for through this collaboration with this artist from the international scene. This singer, but also this songwriter, producer, multi-instrumentalist, actor, designer and photographer!

The man calls himself a watch lover. And one of his favorite timepieces is the Reverso. Which is pretty good… In this case, he wore it (the Duoface swirl model) with a black silk suit and layered jewelry when he performed at the 2023 Oscars ceremony.

When we tell you that the Reverso could become rock'n roll!