Breitling: the pros’ watch. Swiss precision. Bold design. Advanced features. For those who push the limits. Not for delicate wrists. The choice of true adventurers since 1884.
Omega. James Bond watch. Official timekeeper of the Olympic Games. Revolutionizing watchmaking for 170 years. Not for the weak. For the pioneers. The adventurers. The visionaries. Like you.
6. TAG Heuer
www.tagheuer.com
Swiss precision on the wrist of champions.
Technical characteristics:
High precision chronographs (1/100th of a second)
Swiss Made automatic movements
Stainless steel or titanium housings
Waterproof up to 200 meters
Benefits :
Constant innovation since 1860
Sporty and elegant design
Competition-proven reliability
Disadvantages:
High price (€1,900 – €30,650)
Expensive maintenance
Recommended use:
Motor sports
Professional diving
Revolutionary. Accurate. Robust. TAG Heuer represents 160 years of watchmaking innovation. From Mikrograph to Caliber 11, the brand pushes the limits. Luxury connected watches? TAG Heuer did it in 2015. Carrera, Monaco, Autavia: timeless icons. For chrono pros and lovers of sports luxury.
7. Patek Philippe
www.patek.com
Swiss watchmaking excellence since 1839.Technical characteristics:
High precision mechanical movements
Advanced watch complications
Precious metal cases (gold, platinum)
Limited production: approximately 70,000 pieces/year
Benefits :
Exceptional investment value
Unrivaled craftsmanship
Timeless design
Disadvantages:
Exorbitant prices (€50,000 to several million)
Very long waiting times
Recommended use:
Fine watchmaking collection
Asset transfer
Patek Philippe is the ultimate watchmaking. Legendary Swiss precision. Unique complications. Value that continues to increase. Not for everyone. For true connoisseurs. A legacy to pass on. The Rolls-Royce of watches.
8. Rolex
www.rolex.com
Swiss watchmaking excellence since 1905.
Technical characteristics:
Mechanical movement with automatic winding
Waterproof up to 100 meters
Ultra-strong 904L steel housing
Scratch-resistant sapphire crystal
Benefits :
COSC certified chronometric precision
Exceptional resale value
Timeless iconic design
Disadvantages:
High price: models from €5,000
Sometimes long waiting times for certain models
Recommended use:
Safe wealth investment
Daily wear for high-end watch lovers
9. IWC
www.iwc.com
Swiss precision on the wrist.
Technical characteristics:
Manufacture founded in 1868
150,000 watches produced per year
Average price: 6,053 CHF
Key collections: Pilot, Portuguese, Engineer
Benefits :
Expertise in aviation and diving watches
Recognized watchmaking know-how
Timeless design
Disadvantages:
High price
Less known than some competitors
Recommended use:
Pilots and aviation enthusiasts
Demanding collectors
IWC. Swiss precision. Constant innovation. For those who aim high.
10. Porthole
www.hublot.com
Revolutionizes luxury watchmaking. Bold fusion of materials.
Technical characteristics:
Cases made from innovative materials: ceramic, carbon, sapphire
Unico manufacture movements
Waterproof up to 100m
Power reserve: 72h
Benefits :
Distinctive, recognizable design
Exclusive limited editions
Prestigious partnerships (Ferrari, FIFA)
Disadvantages:
High prices (€15,000 – €2M)
Imposing size (42-45mm)
Recommended use:
Passionate collectors
Lovers of modern fine watchmaking
11. Panerai
www.panerai.com
The Italian diving watch that has become an icon of luxury. Technical characteristics:
44-47mm steel case
In-house automatic movement
Waterproofing 300m minimum
Patented crown guard
Benefits :
Distinctive recognizable design
Unfailing robustness
Exceptional readability
Disadvantages:
Impressive size
High price (8000€ minimum)
Recommended use:
Professional diving
Casual chic style
Panerai. Italian luxury watch. Military DNA. Iconic design. Cushion case. Sandwich dial. Powerful luminescence. Manufactured movement. Limited editions sought after. Cult status. For lovers of high-end sports watches.
Blancpain is the DNA of Swiss watchmaking. No quartz. Never. Tradition and innovation. Complex movements. Impeccable finishes. Legendary diving watches. Stratospheric prices. Guaranteed exclusivity. For connoisseurs and informed collectors only.
Chopard is Swiss excellence without compromise. Constant innovation. Impeccable quality. For those who want to stand out. Not for followers. For true connoisseurs.
16. Girard-Perregaux
www.girard-perregaux.com/row_eur_fr/
Watchmaking excellence since 1791.
Technical characteristics:
Swiss manufacturer in La Chaux-de-Fonds
High frequency movements (36,000 A/h)
Patented Tourbillon under Three Golden Bridges
Innovative Constant Exhaust
Benefits :
Exceptional precision
Iconic design
Craftsmanship
Disadvantages:
High prices
Limited availability
Recommended use:
Fine watchmaking collection
Heritage investment
17. Tudor
www.tudorwatch.com/en
Accessible luxury watchmaking.
Technical characteristics:
Founded in 1926 by Hans Wilsdorf, creator of Rolex.
Robust watches with reliable movements.
Design inspired by Rolex models, but at an affordable price.
Partner of the French Navy for diving watches.
Benefits :
Excellent manufacturing quality.
Solid reputation through military collaborations.
Varied range, from divers to chronographs.
Disadvantages:
Less notoriety than Rolex.
Limited availability in some regions.
Recommended use:
Ideal for diving enthusiasts.
Perfect for elegant everyday use.
Tudor combines tradition and innovation. A wise choice for watch enthusiasts.
18. Breguet
www.breguet.com/fr
Watchmaking excellence since 1775. Legendary Swiss precision.
Technical characteristics:
Patented tourbillon
In-house mechanical movements
Power reserve up to 80 hours
18-karat gold or platinum cases
Benefits :
Unequaled historical prestige
Exceptional craftsmanship
Investment that increases in value
Disadvantages:
Exorbitant prices (€20,000 to €500,000+)
Expensive maintenance
Recommended use:
Passionate collectors
CEOs and influential figures
Breguet is the DNA of fine watchmaking. Constant innovation. Timeless design. Ultimate social status. Not for the faint of wallet. For those who want absolute excellence on the wrist.
19. A. Lange & Söhne
www.alange-soehne.com/eu-fr
German watchmaking excellence in action.
Technical characteristics:
Manufacture in Glashütte since 1845
In-house mechanical movements
Patented Large Date
Exceptional manual finishes
Benefits :
Legendary precision
Elegant and timeless design
High resale value
Disadvantages:
Exorbitant prices
Limited availability
Recommended use:
Fine watchmaking collection
Heritage investment
20. Longines
www.longines.com/fr
The affordable luxury watch.
Features :
Founded in 1832
1.208 billion CHF turnover
1.7 million watches produced per year
Average price: 711 CHF
Benefits :
Excellent value for money
Elegant and timeless design
Wide range of models
Inconvenience :
Less prestigious than some ultra-luxury brands
Recommended use:
First luxury watch
Daily or occasional wear
Longines dominates the affordable high-end segment. Swiss quality. Reasonable price. Ideal for entering the world of luxury watchmaking without breaking the bank.
21. Piaget
www.piaget.com/fr-fr
Swiss elegance at its peak.
Technical characteristics:
Ultra-thin mechanical movement (2mm thick)
18-karat gold case
Waterproof up to 30m
44 hour power reserve
Benefits :
Clean and refined design
Exceptional chronometric precision
Cutting-edge watchmaking know-how
Disadvantages:
Exorbitant price (>20,000€)
Expensive maintenance
Recommended use:
Prestigious events
Investment collection
22. Richard Mille
www.richardmille.com/fr
The watchmaking of the future, today.
Technical characteristics:
Tonneau case made from high-tech materials (TPT carbon, grade 5 titanium)