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When we talk about Swiss watches, prestigious names such as Rolex, Omega and Tag Heuer often come to mind. However, there are many other brands that, although more discreet and less high-end, are nonetheless excellent references.
This is precisely the case of Wenger. Initially known for its excellent Swiss Army knives, it has built a solid reputation in the watchmaking world thanks to functional, robust and neat watches.
Let’s take a look back at the origins of Wenger and its accessible Swiss Made timepieces.
History of the Wenger brand: from Swiss army knives to watches
Wenger was born in 1893. It is founded by Theo Wenger in Courtételle, a small town in the Swiss Jura near the village of Delémont. Long before opening up to the world of watchmaking, the brand began by manufacturing knives for the Swiss army. It is also to them that we owe the famous ” Swiss Army Knife “, an object which will largely contribute to establishing the company’s reputation.
Over the years, the brand has evolved. It has kept its knives, but at the same time decided to diversify its products. This is how the first Wenger watches arrived in 1997. Its models combine Swiss know-how in mechanical precision with a desire to create an instrument that is functional, robust and elegant, like Wenger knives.
Functional and affordable watches
Wenger clearly positions itself as an accessible brand. Be careful, accessible does not mean poor quality, quite the contrary! The house relies on the excellence of Swiss manufacturing for its models. It mainly targets watch lovers who seek a balance between style, functionality and durability. Indeed, Wenger emphasizes practicality and reliability, which makes it a preferred choice for adventurers and active professionals.
Regarding the movement, the brand focuses on simplicity and efficiency without frills with quartz movements of Swiss originmany of which come from the famous manufacturer Round.
The style of Wenger pieces
The style of the Wenger watch is a clever mix of classic and contemporary, which allows it to maintain a fairly timeless overall look. Depending on the collection, the brand offers a wide range of models ranging from robust sports watches to more elegant urban ones.
The lines are simple, as are the dials, which always remain quite refined, even if they are sometimes equipped with additional counters or a date window, a color or special finishes. As we told you, the Wenger watch is functional above all. In addition, most of these creations are suitable for both men’s and women’s wrists.
Regarding the materials, the cases of Wenger timepieces are made of stainless steel and the steel braceletsin silicone or in bio-based materials. Basics that work every time and allow these watches to last over time.
The flagship collections
Wenger presents several collections that can be classified into two main categories: sports models on one side, and more urban watches on the other.
Here are some particularly popular collections:
Wenger Seaforce
As you might guess from its name, this collection offers divers’ watches that are waterproof up to 200 meters and equipped with a unidirectional rotating bezel for measuring immersion times.
Urban Classic
This collection has a rather timeless look and minimalist lines that make its pieces ideal for everyday use. Apart from the three-hand watches with date, Urban Classic also includes several chronograph models.
Vintage Sport
This collection evokes the world of motor racing with its cushion-shaped case, both chic and sporty. As with Urban Classic, there are also a few chronographs here in addition to the basic models.
City Sport
Back to the round case with this collection that aims to be modern and versatile. Its particularity is to indicate military hours from 1 p.m. to 24 p.m. in the center of the dial.
Note that the Vintage Sport and City Sport collections also exist in a “Classic” version with more formal timepieces focusing on finesse and elegance.
In short, Wenger is a brand that appeals to everyone. It has leveraged its Swiss heritage to design high-quality timepieces that are as functional as they are well-crafted. If you want a Swiss watch that doesn’t require a huge investment, this is a great option.
Another advantage: whether you are looking for a model to wear every day or something more sporty, particularly suitable for water activities, Wenger offers a choice of many pieces to meet everyone’s needs.
