To celebrate the legacy of legendary artist Andy Warhol, the Maison Piaget launches a reinterpretation of its iconic watch with the model Andy Warhol Clou de Paris. Featuring a case adorned with the clou de Paris motif and a blue meteorite dial, this unique piece pays homage to the historic relationship between Piaget and Warhol, who owned several of the Maison’s watches.
A watchmaking icon revisited
Originally launched in 1972 and produced for less than a decade before a reissue in 2014Piaget’s Black Tie watch, now renamed Andy Warhol, has become a reference for lovers of exceptional timepieces. With its cushion case 45mm in gold and its distinctive gadroons, this watch symbolizes the art and culture of the 1970s, a time when Andy Warhol, famous for his pop art works, adopted a unique style.
This new model, produced in partnership with theAndy Warhol Foundation for the Visual Artsmarks the first watch to officially bear the artist’s name. By adopting the clou de Paris motif and a blue meteorite dial, Piaget reinforces its commitment to art and watchmaking innovation.
An exceptional decoration technique
The clou de Paris motif is an iconic element of Piaget design, inspired by jewelry and representing small pyramids with a square base. For this special edition, Piaget took on the challenge of engraving this motif by hand on a curved surface, a process which required 10 months of development and improvement in Piaget’s Ateliers de l’Extraordinaire. This subtle finish, combined with an intense blue meteorite dial, gives the watch a unique and refined character.
A tribute to Piaget creations from the 1970s
Andy Warhol, a great friend of the House, embodied the spirit of audacity and creativity that defines Piaget. In 1973, he acquired a Black Tie watch, joining the six other Piaget pieces in his personal collection. This man of art and culture frequented the Piaget Society, participating in glamorous events organized by the House and Yves Piaget.
Thanks to this partnership, Piaget perpetuates this unique relationship by offering a personalization service allowing collectors to select from several materials and finishes to create an exclusive model, reminiscent of Warhol’s timeless elegance.
