Who has never dreamed of treating themselves to a MB&F watch ? With prices ranging between 5 and 6 figures, this sweet dream is accessible to most watch enthusiasts. In June 2021, Max Büsser and his team presented the MAD 1a watch from the brand MADEditionsin a limited edition and intended for “Friends” and the tribe of MB&F owners.
But here it is. The sight of this little gem caused euphoria among lovers of fine watches who flooded MB&F with comments, messages, emails… It is said that people slept in tents in front of Max Büsser’s home and left offerings at his front door in an attempt to buy a copy.
The team has therefore been working on the project for almost a year and is now presenting the MAD1 RED. This revisited version of the original MAD1 is available for the sum of 2900 Swiss francs!
This model is very close to the first version with its striking titanium and tungsten rotor, the hours and minutes on the side of the case (which is now thinner), its modified Miyota movement.
The first to be served will be those who have shown great interest in the watch. They have been placed on a list. Then, the remaining copies will be sold in a draw that will select the “chosen ones”!
The MAD 1 RED carried
Here it is worn on my wrist. If its lightness would almost make us forget it, its very mobile rotor comes to tickle our field of vision and reminds us what a beautiful piece sits on our wrist.
Let’s finish with a short video made with my phone (a little indulgence):
