News
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Full of novelties for 2023
As always, the Watches & Wonders show is a source of great discoveries in terms of watchmaking novelties. After Rolex, we are now looking at Zenith, which is relying mainly on black ceramic this year to offer its models a look that is both contemporary and stealthy. New Pilot Collection «Dreaming of conquering the sky.…
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The Biver brand unveils its first watch: the Carillon Tourbillon
We can say that they will not be long in coming! Barely a year after its creation, drink already unveils its first model. A breathtaking timing, but which reflects the ambition of Jean-Claude Biver and his son Pierre. And as much to say that they did not do things by halves. Their first creation is…
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ProPilot Altimeter and ProPilot X Kermit Edition
Watchmaking news is definitely very busy at the start of 2023. This time, it is the Swiss company Oris which is offering us two new products: the ProPilot Altimeter, a watch equipped with an (improved) altimeter in addition to a thinner and lighter case, and the ProPilot X Kermit Edition, a variation of the ProPilot…
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Top 5 transparent watches
Spring is already here, the still timid sunny days should soon settle in. The warm season is back and with it light, fun, casual watches. Always in step with the times, transparent models are also making a comeback after the winter break. The opportunity to offer you some affordable models to consider as the best…
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Audemars Piguet and Richemont fight against luxury watch theft
For several years now, the theft of luxury watches has been on the rise and this affects all regions of the globe. Fans of beautiful mechanics and high-end watches are even wondering if it is wise to wear their Rolex Daytona, Royal Oak or even Nautilus in the middle of the street. Whether in Paris,…
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Watches will be replaced if stolen!
This is a first in the history of the watch industry! Faced with the resurgence of thefts of luxury watches, including more and more cases committed with violence, the Maison Audemars Piguet offers its customers to… replace their stolen watch. What can reassure (future) customers if not deter thieves? A refund, repair or compensation This…
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Our favorites from Watches & Wonders 2023
A new year, a new good vintage. For the 2023 edition of Watches & Wonders, some manufacturers have outdone themselves while others have rested on their laurels. Some watches have stolen the hearts of watch lovers, sometimes in the simplest of ways. Like what there is no point in reinventing the wheel – at least…
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Patek Philippe parts ways with 30% of retailers
In recent times, many watch brands have taken the decision to reduce the number of their authorized dealers. The Maison Patek Philippe is no exception to the rule by embarking on this path. It is even particularly noticeable since it has announced a deletion of 30% of its retailers, a relatively large percentage you will…
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Swiss Made Watches vs Made in China – What sets Swiss Made apart?
Swiss Made Watches vs Made in China – What Does Swiss Made Mean? Swiss Made watches are well-known for their precision, craftsmanship, and quality. But what does the term “Swiss Made” actually mean, and how does it differ from watches that are made in China? Swiss Made criteria Firstly, it’s important to understand that in…
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Can You Guess How Much of a Swiss Made Watch is Really Made in Switzerland? Shocking Truth Revealed: 40% of It May Be from China!
Swiss Made Watch – Does Not Mean Its Really 100% Made In Switzerland. 40% Made in China? The term “Swiss Made” has been a symbol of quality and excellence in the watchmaking industry for over 100 years. It is used to denote that a watch is produced by a Swiss manufacturer, using Swiss-made components, and…
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Watches & Wonders 2023: a new tourbillon for Frédérique Constant
This year, Frederique Constant famous sound 35th anniversary. What could be better than a first participation in Watches & Wonders to mark the occasion? Although a few variations of existing models have been unveiled, the sumptuous Classic Tourbillon Manufacture unveiled for the occasion stole the show. It is also one of our favorites of the…
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Watches & Wonders 2023: The Jaeger-LeCoultre novelties
After Tudor or even Zenith, to name but a few, it’s time for another house that really didn’t disappoint us this year during Watches & Wonders. Jaeger Lecoultre offers us a very beautiful vintage 2023, with a lot of Reverso Of course ! Jaeger-LeCoultre Reverso Tribute Chronograph This is one of our biggest favorites of…
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Tudor Novelties 2023: Don’t miss the Watches and Wonders new models!
Discover all the new products presented by the brand that is nicknamed the “little crown”: you sleep. Indeed, Tudor is the sister brand of Rolex. I’ve always been a big fan of this brand’s design and especially the value for money which is quite incredible. So now let’s discover together the Tudor novelties 2023. Tudor,…
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Watches & Wonders 2023: TAG Heuer novelties
We continue our review of the Watches & Wonders 2023 show with TAG Heuer. The brand from La Chaux-de-Fonds has offered us some very nice new products: chronographs or divers, simple movements or whirlwindsteel, gold or even synthetic diamonds… There will be something for everyone. TAG Heuer Carrera Chronograph There Carrera collection celebrates its 60th…
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Watches of Switzerland progresses in 2022
The financial year “exceeded our expectations, particularly in the United States where the market is very solid”, declared the CEO of the British watch retailer Brian Duffy. British watch retailer Watches of Switzerland reported strong sales growth in its staggered 2022 financial year. It will still expand in Europe. The group’s revenues soared by 40%…
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Richard Mille launches its first sports watch for women
Swiss watch brand Richard Mille has just unveiled its first sports watch for women. baptized RM 07-04 Automatic Sportsthis timepiece with very punchy colors and a skeleton look combines lightness, ergonomics and resistance to better adapt to the wrists of sportswomen. A timepiece with serious sporting assets The first advantage of RM 07-04 is definitely…
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Swatch slowed by China in the first half
The turnover increased by 7.4% to 3.61 billion francs, indicates the company. Last year, growth exceeded 30%. Swatch Group confirmed on Thursday the marked slowdown expected in its growth over the first six months of the year. The Biel-based watchmaker suffered in particular from a shortfall linked to the imposed closures of stores in China…
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History of the Most Iconic Pilot’s Watch
Sometimes there is watch brands who manage to leave their mark on history for generations. This is the case of Breitlingwhich is the source of many timepieces like the iconic Navitimer. The Navitimer is a world-famous watch that has become firmly rooted in the history of watchmaking. This watch is none other than one of…
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Swiss Watches vs. German Watches. Which Country Offers More? Pro and Cons.
Welcome to case back watches my name is tim and in this episode i’d like to cover the topic swiss or germany you saw swiss made or made in germany and this was a request of a viewer he’d like to know my opinion or my my favorites made watches made in germany or Watches…
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![Interview with Arnaud Pézeron, founder of SYE [Start Your Engine]](https://swiss-made-watch.ch/wp-content/uploads/2023/04/1680435866_Interview-with-Arnaud-Pezeron-founder-of-SYE-Start-Your-Engine.jpg "Interview with Arnaud Pézeron, founder of SYE [Start Your Engine] 99")
Interview with Arnaud Pézeron, founder of SYE [Start Your Engine]
Swiss Made Watch offers a section called “Interview with” which provides an update on the activities of a player in the watch market. After François Moreau, the CEO and founder of RESERVOIR Watch, Nicolas Boutherin, the co-founder and artistic director of the Klokers brand, Yohan Bizy, the Managing Director France of Frédérique Constant, Vincent Coquet,…
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Watch exports in great shape in the first half
Between January and June 2022, watch exports grew by 11.9% over one year to 11.9 billion francs. Of this increase, 70% is due to mechanical watches in precious metals and steel. Watch exports increased to most markets over the first six months of the year, with the notable exception of China and Hong Kong. The…