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Appeared in 2017, this young watchmaking brand was able to win a huge success in a very short time. A real revolution in terms of food. This is what Sequent offers with its charging system based on the kinetic energy generated by the carrier. But how could the brand have climbed to the top in such a short time and establish itself as a reference on the market?
Beginnings in greatness!
July 5, 2014 appeared on the crowdfunding platform Kickstarter a young start-up. The latter, Sequent, installed in Lucerne in Switzerland, decides to launch her project, looking for funding.
A month later, the brand became the Swiss project that received the most financial support on the platform. In total, no less than a million francs were collected, for more than 4,000 orders. All, let us remember, in just one month.
The dazzling success of this timepiece is explained by an excellent analysis of the market. Adrian Buchman, product designer, said that after the success of the market connected on the market, in particular with the 2014 Apple Watch, remained a fundamental problem to be resolved: battery life.
From this observation, the Sequent team has looked into the question: is it possible to produce a connected watch that recharges all by itself? If so, no one would never need to recharge their watch again.
By drawing inspiration from Auto-Quartz technology (invented in the 80s and then completely abandoned later), the team was finally able to create a self-sufficiency system, a watch that recharges by converting mechanical energy (carrier movements), energy for the internal watch system. Sequent and its now famous supercharger were born!
SEQUENT SUPERCHERGER: A connected watch, but not too much
It is not the ingenious ideas that are missing from the team of Sequent. Seeing the limitations imposed by this type of food recharging by kinetic energy, team members had to ask the right question: “What technologies can this system power?”.
This is one of the reasons why the sequent smart watchs are not screening. On the other hand, they connect directly to your smartphone through an application: Oxygo.
The Supercharger has a GPS chip, a heart rate sensor, a sleep instructor and more generally of the physical activity monitoring functions. All details on the information thus collected can be viewed directly in the application.
So you have all the advantages of the connected watch, with a timepiece capable of recharging itself when you wear it and which limits the time spent on the screen since it is devoid of it.
Conclusion
Sequent, strong of its autonomous charging technology, is essential on the market by offering an innovative and unprecedented product, while being connected and aligning what competition offers in terms of features.
The brand has succeeded, by its initial funding, a real master stroke. So business to follow with the next models provided by the brand!
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